Business plan writing service

Description: This activity can become very useful for people who want to start a business, but believe that they do not need a business plan. This service can help them by realizing all the strategies and cost structures that will be needed when creating a business. In short, whoever will start this service, will ask from the client: company name, name of the employer, city, email, web, office location, management structure, capital structure, product or service offered, and based on these data they will proceed to the execution of the business, namely the following
stages: summary of business, purpose, product presentation, product market analysis (sales strategies, customer profile, strategies to promote), competition analysis, SWOT analysis (Strength, Weaknesses, Opportunities , Threats), presentation of the required capital, achieving financial plan (sales and profit situation for 3-4 years) and Additionals (Additional product information, brochures, market research data).
Such a service can be promoted through a website and customer data can be obtained by e-mail. The delivery price plan will be established depending on the complexity of the business (for example if a product in the technical field that requires advanced presentation technology research and production, then the price will be higher than for a business plan showing a service implementation of business plans).

Resources needed: - information and willingness to travel for information purpose
- PC
- Minimum PC knowledge
Advantages: - it is an essential service for anyone who wants to start a business
                - The investment is very small
                - With time and by gaining experience, the time invested will be reduced
Disadvantages: - if it is well promoted, this activity does not have disadvantages
Conclusions: A business plan is essential for any starting entrepreneur, but many entrepreneurs start their first experience without a plan, thus leading them to an inevitable failure. Therefore, such a high quality service, if practiced at an affordable price, it can be very successful and can provide acceptable income for anyone deciding to invest in such an activity.

When the Bell Rings, Come Out Fighting!

Get ready for a lickin'

When it comes to business, I like to think of the annual fight for profitability as a ten round boxing match. The opening bell rings in the early morning hours of January 2.   I’ve learned, as a mature fighter learns, never to come out flailing wildly in the first round.  I’ve never won by a technical knockout in January, but by the accumulation of points throughout the ten rounds of the year.  The first round is for the implementation of my business plan, and the assessment of prevailing economic conditions.  I dance around the ring, looking for opportunity.

Presidents Week gives us a chance to go back to our corners, and have our shoulders massaged.  But the second round of the fight is usually for minor adjustments only.  In the northeast, winter weather is a big factor.  Advertising is a puny weapon against two feet of snow.   When I can’t bring customers in through the door, I do the things necessary to bring them in at a later date. 

Round three has a variable start date – somewhere between mid March and the beginning of April, when there is a noticeable thaw in the weather.   As the weather warms, there is always a corresponding increase in phone calls.   As buds begin to appear on the trees, customers begin to come out of hibernation.  Now is the time to charge into the ring and take command of the fight.

Just as we are getting into a groove, G-d demands our attention with the holidays of Passover and Easter.   Round 4 begins after spring vacation.  I am in my corner by 7:00 a.m., loosening up, anxious to get back into the ring, and reestablish my rhythm.  This is the time of year when prospects seem most receptive.  I’ve had four months to get a feel of the market, and figure out what’s working and what is not.  I go with what’s working.       

Memorial Day, the unofficial start of summer, marks the beginning of Round 5.  Round 5 is an important round.  The snow is now a distant memory, and the torpor of summer has not yet set in.  This is the time to move in on my opponent and hurt him. 

Independence Day, Round 6:  Thank G-d we are not in France, where people take off all summer.  What’s with those Europeans, anyway?  Remember when the nations of Europe ruled the world?  What happened to all that ambition?   Patience is necessary during the summer months.  Some people are on vacation.  Where everybody else is, I don’t know.

Labor Day, Round 7:  Labor Day is one of my favorite holidays. Man, do I love that Tuesday after Labor Day.  People are ready to do business again in the fall.  It is merely my job to identify and attract them.   I jab with my right, hook with my left, hammer away at the body, uppercut to the chin.

The Jewish New Year, Round 8:  No sooner have we got our rhythm back, here comes G-d again to remind us that our success in life is not merely dependent on the fight, but the observance of His Laws.  Business activity in New York all but ceases between Rosh Hashanah and Yom Kippur.  After atoning for my sins, I return to the ring with a vengeance, knowing that the Christmas shopping season is just around the corner, that 30 day period when the department stores become the locus of the Bermuda Triangle.

 We pause on Thanksgiving to give thanks for the bounty G-d has given us.  A lot of people eat so much on Thanksgiving, they can hardly get out of their corners for Round 9 of the fight.  They believe, self-fulfillingly, that the beginning of the Christmas shopping season ends all commerce, except for retail.   Knowing that my competitors in the real estate industry usually began to surrender this time of year, I have always tried to animate our sales force in December with motivational speakers and events. 

The final round of the year is fought in the week immediately preceding Christmas.  Not everybody is shopping for presents, certainly not all of the time.  I’m looking for that one or two people who have finished shopping, or those who are waiting till the last minute.  This year I’m not giving an inch to the economy.  I will be in the ring, bobbing and weaving, feinting and jabbing, swinging away till the last moment.

"One Page Business Planning Guide"

A lot of people have requested this from me over the years, so I thought I would post it to my Blog. It's a simple, but helpful guide to the questions that you should ask yourself as you begin to plan any new business or venture. Appropriately, it's called the "One Page Business Planning Guide" and I hope you put it to good use!

(Friendly Tip: It's not first on the outline, but my experience is that you're going to have a more productive planning session if you start with the "Marketing" Section. This helps you know whether you really, in fact, have a business opportunity or not!)

Mission Statement "What is your goal?"
Briefly describe your team's mission statement. For example, one company’s mission can be described as, "We democratize venture capital." (About 10 words)

Elevator Pitch "What are you doing?"
Briefly explain your team's business concept. Give a summary of your team's vision and how you plan to successfully implement your idea. Imagine you are riding an elevator with a potential investor. Be brief and clear. (About 100 words)

Business Model "How will you make money?"
Summarize how your business will generate revenues and profits. What is your sustainable competitive advantage? Can this business model benefit from scale? Is there an opportunity for subscription-based and/or residual income? Does the business benefit from the “network effect” (customers’ benefits increase as more people become customers)? (About 100 words)

Technology "How does it work?"
Discuss the underlying technology, product development, and/or manufacturing process for your product or service. (About 400 words)

Marketing Plan "How will you get the word out?"
Describe the target audience you plan to reach, as well as the Unique Selling Proposition, pricing strategy, and marketing plan you will employ to market and sell your concept. How will your strategy evolve as you grow? The Positioning Statement is a great way to conclude this step. Use the following outline: For (targeted customers)…who are dissatisfied with (the current market alternatives)…. Our service is a (product category)…. That provides (key problem or pain addressed)…Unlike (product alternatives)…. We have assembled (key whole product features for your specific application)… Geoffrey Moore, Crossing the Chasm, Harper Business, 1999, page 154. (About 400 words)

Distribution Plan "How will you get your product or service to customers?"
Describe your distribution and sales strategy. Will you use a sales force and physical distribution system? For example, will you utilize a direct, 2-step, or more complex distribution channel? Is there an opportunity to bundle your product with another, perhaps more established, product? (About 300 words)

Top Concerns "What could go wrong?"
Explain the top three obstacles that your team's business concept could face in the near future, and how your team plans to overcome such obstacles. (About 300 words)

Competition "Who's in your space and how will you defeat them?"
Explain the competitive advantage of your team's business strategy. Who are your primary competitors and how will they affect your success? What trends prevail in the industry? How will your business affect the market space? (About 400 words)

Financial Plan "How much money do you need?"
Estimate how much capital your team will need to successfully implement your business plan. What investment sources will your team solicit for funding, how will you utilize this capital, and how much money do you plan to make? (About 400 words)

Want more help working through the details of your idea?  Make sure you get a copy of "From Idea to Ignition" today! It's for you if:

You want a simple approach to business planning...
You want a simple approach to developing your launch budget...
You want to understand the twelve winning qualities of a successful launch...

Read more and purchase HERE!

Mark Anthony McCray helps people live on PURPOSE, achieve higher PERFORMANCE and experience true PROSPERITY. Be sure to subscribe to this blog so you don't miss a thing and forward this to a friend if you found it helpful. All material © Copyright, Mark Anthony McCray unless otherwise noted!

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